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Entries from January 2nd, 2010

Email Marketing – Three Keys Before You Hit Send

January 2nd, 2010 · No Comments · General News

Spam is frequently held as an abominable combination of inconvenience and social evil. How can a company that has a legitimate, creative idea for an email advertisement series avoid getting caught in the spam trap? There are three key steps good copywriters and marketers can take to set themselves apart and boost their message open [...]

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Email Marketing – How and Why You Should Be Using it

January 2nd, 2010 · No Comments · General News

As the name suggests, email marketing is a form of marketing done through emails. It is a kind of direct marketing wherein instead of sending actual letters, emails are sent. Email marketing can be of three broad categories. More: continued here

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Get Your Email Campaign Started on the Right Foot

January 2nd, 2010 · No Comments · General News

New email marketers are often at a disadvantage when it comes to learning the ropes of building a successful email marketing campaign. This can also be true for veteran marketers who have set their email campaigns on autopilot and are now seeing a drop in the effectiveness of their mailings. Simple techniques like checking the [...]

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Secrets to Email Marketing

January 2nd, 2010 · No Comments · General News

Every successful internet marketer is doing email marketing to make millions of dollars per year. What’s stopping you from being a millionaire? More: continued here

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7 Disregarded Established Email Marketing Rules

January 2nd, 2010 · No Comments · General News

Proving free content and over-delivering in every way feels good, and I sleep like a baby. Plus it’s incredibly profitable too. I’ve listed below some of the advice that is frequently given by some of the email marketing “experts”, alongside what i think you should do instead. More: continued here

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Smart Email Marketing Guidelines For 2009

January 2nd, 2010 · No Comments · General News

To make the best of a tough economy, more marketers are looking for cost effective methods to reach prospects and customers. As email activity and competition grows, the need to plan, create and maintain smart campaigns becomes even more important. To see the most benefit from their email marketing programs this year, we advise our [...]

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Bring Deliverability and Design Together to Maximize Email Marketing Success

January 2nd, 2010 · No Comments · General News

Tips for getting your permission-based marketing emails into the inbox and the actual design of the email are closely linked. Here you will find useful information on getting into the inbox, email design tips, and the nexus between the two. More: continued here

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Top E-Newsletter Tips

January 2nd, 2010 · No Comments · General News

Although we are always in a rush to send out our e-newsletters on time, and keep to the schedules we made ourselves, this should not make us sloppy in the way that we check our e-newsletter. Many people send it out in a rush, without even proof reading it. This is a BIG mistake. Even [...]

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Are You Mining For All Your Gold Using an Email Newsletter?

January 2nd, 2010 · No Comments · General News

Most small local companies, use the newspaper, radio, maybe television. Some do Direct mail, some do newsletters, some of have a website. But when I ask them do you have a database of your clients email addresses. I often get blank stares. They’ll spend thousands on all sorts of media, but forget to send and [...]

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The 3 Worst Things to Put in Your Client Newsletter

January 2nd, 2010 · No Comments · General News

Common mistakes in your client newsletters can hurt more than help you build trust and credibility with your clients and prospective clients. Here are three easy mistakes to avoid in your client newsletter. More: continued here

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