Getting others to advertise for you on the Internet has the same effect as word-of-mouth advertising does on the street. It’s a good thing…as long as you are as good as your word…in your marketplace. Viral marketing is word-of-mouth advertising in e-mail. It is the art of getting your e-mail recipients to pass the e-mail on to others. This article contains some marketing tips on how to anticipate and create the kind of viral marketing effort you want.
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